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Diana Schmidtke has quickly become known as a force behind the men’s grooming revolution. Her portfolio has been shaped by her work with some of the most prestigious clients among the entertainment and beauty industries, spanning red carpet, editorial, film, and brand relations. Because of this, her artistry and knowledge of craft have been discovered and in demand by a global audience that seeks to embrace, understand, and converse over the handsome aesthetic.

Born in a small, rural farming town in Illinois, Diana fell in love with the beauty industry in her late teens and has fiercely pursued both hair and make-up expertise ever since so as to provide a complete and licensed approach to all projects. This professionalism has garnered her much praise within the men’s grooming industry, but it is her kind and easy demeanor that has paved her way to being celebrated as the “go-to” for men’s beauty. Her passion for a panoramic appreciation of her field drives her to create with her contemporary visionaries, work closely with today’s sterling, leading men, communicate tips, tricks, and other everyday techniques to worldwide audiences, and inspire, engage, and encourage the next generation of beauty industry leaders.

Diana’s innate ability to discuss beauty in a way that men, town or country, can understand, is what has sky-rocketed her reputation and career as one of the most sought after in men’s grooming.

Diana’s work is revered by publications such as Vman, Vanity Fair, Vogue, French Vogue, Esquire, Interview, GQ and Numero. Her photographic collaborations span the sets of Peter Lindberg, Ellen Von Unwerth, Mark Seliger, Norman Jean Roy, Steven Klein, Matthew Brookes, Patrick Giardino, Gavin Bond, and Annie Leibowitz. Her devoted clientele include Seth Macfarlane, Anthony Mackie, James Franco, Ben Affleck, Christian Bale, Oscar Isaac, Ryan Gosling, Collin Farrell, Rob Pattinson, Chris Hemsworth, George Clooney, Benecio Del Toro, Liam Hemsworth, Jon Hamm, Matt Damon and Lin Manuel Miranda to name a few.